NKE Stock Analysis — Nike, Inc.
Sector: Consumer Staples
AI Verdict
Nike is cheap for a global brand if it can deliver on 14.3% EPS growth, but with revenue shrinking and a premium multiple, the numbers demand a quick turnaround to avoid further pain.
Competitive Moat
Nike's moat comes from its globally recognized brand, deep athlete endorsement roster, and control over premium distribution channels, which let it command pricing power and shelf space. Its scale and marketing muscle make it hard for new entrants to replicate its cultural relevance and supply chain reach.
Summary
Nike's RSI of 25.5 signals the stock is deeply oversold after a -32.68% 1-year return.
Where It Stands
Nike trades at 24.3x next year's earnings, just above the 20x sector median, with a 14.3% forward EPS growth forecast and an RSI of 25.5 pointing to extreme negative sentiment.
Key Metrics
- RSI: 25.5 — Oversold
- Trailing P/E: 27.7x
- Forward P/E: 24.3x
- PEG Ratio: 1.86
- Earnings Growth: +0.1%
- Revenue Growth: -0.0%
- Market Cap: $62.7B
- Dividend Yield: 0.04%
- 1-Year Return: -32.68%
- 52-Week High: $80.17
- 52-Week Low: $42.09
Analyst Consensus
23 Buy · 20 Hold · 2 Sell (45 analysts)
Bull Case
Forward P/E of 24.3x for 14.3% expected EPS growth is a fair price if the brand moat can reignite demand after a -2.7% revenue decline.
Bear Case
If Nike's P/E compresses from 24.3x to the consumer staples median of 20x, that's a 17.7% downside from here even before considering the -2.7% revenue trend.
Catalyst to Watch
Watch for upcoming quarterly results—any sign of revenue stabilization or a return to growth could trigger a sharp rebound from oversold levels.